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The SoGood Charity Mapper: Making it easy to find local charities in the UK
Data capture and presentation is a real issue in the Third Sector. One glaring gap is the absence of a nationwide charity mapper that easily allows people to search what charities are near them and how they can get involved… Read More
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How CALM leverages pro bono agencies to build a brand
We spoke with Simon to ask him about CALM’s approach to working with pro bono partners – and his insights into how smaller charities can build fruitful, mutually beneficial relationships in the long term. Here’s 10 things we learnt from… Read More
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The SoGood Lens: Level up charity funding
Charities that are tackling some of the most pressing needs of people living in poverty are seriously underfunded in the UK – especially when compared to the most popular and well-known third sector organisations. Our focus is on making this… Read More
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Exploring the definition of a charity in the UK
Charities are vital to UK communities, but with so many operating, understanding the legal framework is essential. SoGood Partners is developing a classification system to group charities into logical segments with shared needs and interests, helping focus efforts. Read More
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How creative agencies can give back – and support the charity sector
To compete for attention and boost donations, small and medium-sized charities need high-quality marketing. With much creative talent in advertising, the answer is leveraging pro-bono partnerships with agencies keen to give back. Read More
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Why the third sector needs its own lexicon
Reducing waste in the third sector starts with a shared vocabulary. Inspired by how the private sector measures success, we propose a new lexicon to help charities measure performance, boost efficiency, and better articulate their impact together with our vision… Read More
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Volunteering in the UK: Where have all the volunteers gone?
No matter which report or study you look at, one conclusion is clear: volunteering in the UK is at a historic low. Chief among the reasons why is how people can find volunteer opportunities. It’s a system stuck in the… Read More