Paul Shang

Managing Director, Founder

Paul Shang

As a Management Consultant, advisor, and investor, I’ve dedicated over two decades to digital transformation and actionable change, prioritising customer value above all. My enthusiasm lies in GTM strategy and achieving Product-Market Fit (PMF), always embracing a hands-on, learn-by-doing approach. Beyond my professional endeavours, I’m committed to volunteering in the Charity sector, contributing to food services and Citizens’ Advice. At SoGood Partners, I apply my business strategy expertise, aiming to devise and refine solutions for organisations eager to evolve.

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